DirectoryInternational.info is a leading directory for browsing for international business and trade, business information, international trade organizations, taxation, services, economic development.
 
Business Articles
ViVi Cosmetics International 

www: vivicosmetics.com E-mail: vivi_cos@hotmail.com

Chapeau - 15 Years

"Skin tones and Texture Defines Ethnic Beauty Market Diversity" Since opening her first skin care institute in 1988, Valerie Van de Kaa - a business school graduate, recognized market diversity in the beauty industry. According to Procter & Gamble in 2004 the ethnic beauty market represents $723 billion purchasing power and predicted to grow to a $1 trillion industry by 2008 http://www.cosmeticsdesign.com/marketreport/results.asp?n =2&bquery=procter%20and%20gamble%2010%2015%2020 04&o=DateDesc&numPage=1

ViVi Cosmetics International was launched in 1992 after 6 years of intensive research and study by a team of accredited skincare therapists and make up artists. ViVi is manufactured and tested in a leading laboratory together with world class dermatologist according the internationally approved FDA - INCI standard. Camouflage and muddy foundations is not the answer to skin problem. Black skin has separate issue to deal with: Durability - PH balance, Pigments, Scars, dark spots, dry ashy, oily shining skin etc: * Analyzing * Trend watch * Developing * Testing * Application Is the driving force behind the team of ViVi Cosmetics International developers

15 years of VIVI and 27 years of experience in the beauty industry has produced an establish brand of cosmetics formulated to enhance the darker ethnic skin: * Afro - Asian - Latin - Middle Eastern ( AALME) skin tones

Mainstream distribution have remained a very difficult issue thereby strangling growth potential. My residential country The Netherlands and European market remain illusive to the new ethnic diverse economy. ViVi Cosmetics are sold: * Afro & ethnic beauty shops, skin care institutes and drugstores

In the AALME developing economy ETHNIC BEAUTY CONSUMERISM IS A REALITY. Customers are informed and properly advise on choosing the right products for their skin. Otherwise it becomes an expensive experiment which creates more skin care problem

Exclusive cash cows and make-up to last all day even through hot and humid weather are: * ViVi Oil free foundation, with enriched pigments, formulate to blend into various facial skin tones, covering most facial imperfection, with a natural look and minimum transfer. * Celebrity favourite's: Luxury Mineral Loose Powder, to re energize, dry, tired and stressed skin, making it glow and not pasted. www.vivicosmetics.com

As field skincare therapists, we have one to one interaction with thousands of consumer to analyse and advice. Our team hold regular meeting to share experience on improving our products to meet the need of the 21st century black cosmopolitan woman

Our motto is " Its all about accentuating your own beautiful features


Go back to Articles page
  Submit Site Articles Disclaimer Privacy Policy Blog
  © Copyright DirectoryInternational.info . 2007. All rights reserved.
DirectoryInternational.info helps its users find inforamation on international business and trade, international taxation, barter, import, export, services.
DirectoryInternational.info Home Page About Us Contact UsLink To Us Submit Site